Credit Union Marketing | CU Management

We all need courageous leaders in times like these—leaders willing to be direct, tackle tough conversations and questions, and show the empathy that’s so greatly needed and appreciated by employees.

Susan Lucia Annunzio

Marketing

Article

September 20, 2022

The Link Between Member Experience and Credit Union Performance

by Jake Foreman

4 minutes

Blog

September 19, 2022

The 'Why' Matters When Targeting Younger Members

by c. myers

4 minutes

Video

September 16, 2022

Analytics Reimagined: Next-Generation Analytics Panel

by Michael Bryan

49:13

lighthouse shining in front of cloudy sunset sky

Article

September 15, 2022

Inside Marketing: How Credit Unions Can Recession-Proof Digital Marketing Strategy

by Anna Kate Mahaney

3 minutes

Blog

September 14, 2022

Six Ways to Maximize Your Credit Union’s Website

by Traci Mottweiler

5 minutes

digital illustration of businesspeople analyzing and leveraging data

Article

September 13, 2022

Leveraging Data Analytics to Improve Member Service

by Mac Thompson

3 minutes

smiling young woman using smartphone while leaning against open hatch of SUV at highway scenic overlook<p>Have branch, will travel” is the new slogan for many credit union members. </p> <p>A growing number of members prefer to take their favorite branch with them everywhere they go, keeping it handy for when they need to deposit a check, transfer money between accounts or review their balances.</p> <p>If that sentence left you with the image of a person burdened by a branch on their back, think again

Article

September 01, 2022

Hit the Road, App

by Art Chamberlain

12 minutes

Illustration of business people analyzing a website

Article

September 01, 2022

GA4 Migration Is Coming: Is Your Credit Union Ready?

by Matt Neznanski

4 minutes

businessperson pressing icon for targeted personalized marketing surrounded by other communication and commerce icons

Article

August 18, 2022

Inside Marketing: How to Increase Engagement Amid Market Volatility

by Stephenie Williams

3 minutes

Smiling young African American woman talks with a female colleague

Article

August 12, 2022

How Leading Credit Unions Drive World-Class Member Experience

by Robert Galop

4 minutes

excited young Indian man looking at a phone

Article

August 09, 2022

Catering to the Modern Digital Preferences of Up-and-Coming Members

by Zephyr Jaeger

4 minutes

Blog

August 03, 2022

Can You Build Trust with a Machine?

by Arnold Tilden, Ed.D.

1 minute

closeup of EMV chip on a blue credit card

Article

August 01, 2022

Cards and Cryptocurrency: The Road Ahead

by Richard H. Gamble

3 minutes

Article

August 01, 2022

Credit Union Annual Meetings in a Hybrid World

by Diane Franklin

8 minutes

hand typing on laptop displaying colorful marketing dashboard and charts

Article

August 01, 2022

Align Your Marketing With Your Technology

by Art Chamberlain

13 minutes

colorful fan of red white and blue credit cards from Visa and Mastercard

Article

August 01, 2022

New Deal

by Richard H. Gamble

12 minutes

Josh Hatcher of Vericast displaying fanned out selection of customized payments cards

Article

August 01, 2022

Card Looks Matter

by Richard H. Gamble

2 minutes

Article

July 28, 2022

A Blueprint for Maximizing the Return on Your CRM Investment

by Adam Pickett

7 minutes

Blog

July 27, 2022

The Why of People-First Marketing

by Stephanie Chadwick

2 minutes

digital illustration of face wearing virtual reality goggles to see the metaverse

Article

July 25, 2022

Beam Me Up, Snoop Dogg: What CUs Need to Know About the Metaverse

by Celia Shatzman

11 minutes

hands reach out toward digital image of strategy to win business award trophy in front of sun flare

Article

July 21, 2022

Inside Marketing: Tips and Best Practices for Applying to Industry Awards

by Amber Bush

4 minutes

Article

July 12, 2022

How Your Credit Union Can Help Alleviate Gen Z’s Financial Anxiety

by Zephyr Jaeger

4 minutes

Article

July 06, 2022

Three Ways Credit Unions Can Satisfy Members in a Digital-First Society

by Craig McLaughlin

5 minutes

glowing white robotic hand typing on a laptop keyboard

Article

July 01, 2022

AI Becomes Productive

by Richard H. Gamble

12 minutes

person interacts with smartphone projecting glowing image of a chatbot

Article

July 01, 2022

Recognizing Intentions

by Richard H. Gamble

2 minutes

number 12 baseball player holding baseball bat pumps fists in victory in front of stadium crowd

Article

July 01, 2022

How Credit Unions Can Hit More Lending Home Runs

by Celia Shatzman

5 minutes

consumer using smartphone to indicate 100% satisfaction with green meter and smiley face

Article

June 29, 2022

Why Should Credit Unions Prioritize Member Retention?

by Barry Kirby

5 minutes

Video

June 27, 2022

Two Things Gen Z Wants From Credit Unions

by Bolun Li

5:51

digital illustration of two cute AI chatbots interacting with software and saying H

Article

June 22, 2022

Tech Time: Is Integrating Conversational AI Into Your MX Flow Worth It?

by Bill Schwaab

4 minutes

smiling young blogger taking social media selfie in front of city street surrounded by many likes and reaction emojis

Article

June 16, 2022

Inside Marketing: What You Need to Know About User Generated Content

by Elisa Rode

2 minutes