James Robert Lay


Small light bulb glowing on the desk with notebook and many books on background
Article

Build Trust in a Digital-First World Through StorySelling
Build Trust in a Digital-First World Through StorySelling
by James Robert Lay

10 minutes
crafting a business purpose statement
Article

Position Beyond Dollars and Cents to Grow Loans and Deposits by Banking on Purpose
Position Beyond Dollars and Cents to Grow Loans and Deposits by Banking on Purpose
by James Robert Lay

9 minutes
notebook with customer journey written on page
Whitepaper

Demystify the Digital Consumer Journey to Grow Loans and Deposits
Demystify the Digital Consumer Journey to Grow Loans and Deposits
by James Robert Lay

12 minutes
James Robert Lay podcast landing title
Podcast

Move Out of the ‘Circle of Chaos’ to Your Next Great Digital-First Marketing Opportunity
Move Out of the ‘Circle of Chaos’ to Your Next Great Digital-First Marketing Opportunity
by James Robert Lay

25:22
red arrow on target on easel on yellow background
Blog

The Benefits of a Niche Target Audience for Financial Brands
The Benefits of a Niche Target Audience for Financial Brands
by James Robert Lay

5 minutes
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Blog

Create a Bigger, Better and Brighter Future for Your Members
Create a Bigger, Better and Brighter Future for Your Members
by James Robert Lay

1 minute
cutting grass to be perfect
Blog

Commit to a Life of Progress, Not Perfectionism
Commit to a Life of Progress, Not Perfectionism
by James Robert Lay

1 minute
Hand holding mobile phone with CUES Podcasts in the display
Podcast

Digital Growth, an Interview with James Robert Lay
Digital Growth, an Interview with James Robert Lay
by James Robert Lay

21:41
white background
Article

Digital Personas
Digital Personas
by James Robert Lay

10 minutes