A Culture That Cross-Sells Home Loans

By Wallace Jones

Cross-selling home loans means taking service excellence beyond the “people helping people” mantra with which credit union leaders and employees are so familiar. It means service excellence becomes personal, as all employees make it their mission to not only aid members with what they ask, but also to make offerings available before members even anticipate their own need for them. 

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Silos and the 'Acid River of Change'

By Lisa Hochgraf

Earlier this month, CUES staff gathered to talk about organizational values, the company's vision and how to work together ever better as we move forward.

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Use Video and Mobile to Attract and Retain Members

By Mark Arnold

Your members are constantly on the move, using new technology every single day. As online banking becomes ever more popular among members, and smart phones become ubiquitous, your credit union has an opportunity to interact with your members in new and enhanced ways.

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The Importance of Delivery Channel Planning

By Terence Roche

The fast pace of members migrating from traditional channels, such as branches and call centers, to new channels, including online banking and mobile, is unprecedented:

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Using Your 'Unaccustomed' Hand is Always Work, but Sometimes Worthwhile

By Lisa Hochgraf

How often do you get out of your usual habits and think or take action in new ways? If you're like most of us, you don't do this all that often.

During CUES' all-staff strategic brainstorming session in April, session co-leader Scott Isaksen (the guru who leads The Creative Problem-Solving Group, Buffalo, N.Y.) had us all try two exercises to illustrate our habits--and the idea that we could choose to break with them at times.

You can try these, too.

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