By Mark Arnold

A new year is underway, your credit union is tackling its goals, and yet, you wonder: Are we on track? Are my team members energized? Will 2010 be successful?

I had the same questions a couple of years ago as I planned my credit union's staff development program.

By Christopher Stevenson

Posted by Christopher Stevenson

By John Belty

I have recently read articles about the inability of CUs to move beyond 6 percent of industry assets, how CUs should be more like banks to compete with banks, etc. I believe these authors and anyone who agrees with them have already missed or are missing the boat. The current economic crisis is the biggest marketing/expansion opportunity presented to credit unions in the last 50 years and we are sitting back and watching it sail by.

Posted by Ron Jooss

Posted by Ron Jooss

For the first time in a while, U.S. car ownership declined in 2009. What’s more, it looks like it could well be the beginning of a trend. As the United States slowly drags itself out of a recession and more environmentally friendly practices—such as more use of rapid transit and light rail systems—work their way into American culture, the next economic cycle appears as if it will be much different than the last.

Posted by Kelly Schmit

This past holiday season was the first time my son was old enough to truly enjoy this time of year .. .not to mention Santa Claus. So my husband and I wanted to give him an amazing experience, but we were stuck. What would our almost three-year-old want?

By Ron Jooss

Credit unions run promos and sponsor booths at ballgames and other events all the time. Just think if your credit union could get one entire section of the crowd to stand up and take notice of you. I mean really take notice of you. Check out this video.

Posted by Christopher Stevenson

Posted by Erin Templer

These days, you can't log into your e-mail account without finding at least one marketing e-mail in your inbox. And it's no wonder this is such a popular tool. Marketing e-mails generate leads, increase sales, provide an instant means of communication to your members and are extremely budget-friendly.

Yet there are clearly downsides to this ultra-convenient method that need to be considered in order to make it valuable for everyone.